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Why Cheese Whiz on a Cheesesteak?

Why Cheese Whiz on a Cheesesteak?

Cheese Whiz was first invented by a Kraft Food Scientist named Edwin Traisman, along with a team of food scientists in 1952. While it is seemingly American by nature, the gooey goodness that is Cheese Whiz was first invented for the British market to substitute melted cheddar cheese on a piece of toast, called the Welsh Rarebit. While this may seem odd to specifically target one dish and develop an entire product around it, the plan worked excellently. It wasn’t until a year later that Cheese Whiz was brought to the US. While the recipe may have changed through the years, one thing that has never changed is what it is served in. Cheese whiz is currently sold to consumers in a glass jar, and NOT in a can. Easy Cheese is what is sold in the cans, and while some might say they are similar, nothing matches the liquid gold that is cheese whiz.

The original Cheesesteak didn’t even have cheese on it. It wasn’t until several years later that cheese was added, and even then it wasn’t even Cheese Whiz that topped the sandwiches. Provolone was the first cheese to be featured on the cheesesteak in the 1940s. When Whiz was introduced in the 1950’s people began slathering their cheesesteaks in it. They preferred the gooiness of the Whiz over its competitors which did not share the same qualities. Now, it's almost considered a sin to get a Cheesesteak without Whiz. While we at Chiddy’s won’t penalize anyone who wants to mix it up with their cheeses, we always know which cheese is the champion of the cheesesteak. The Cheese Whiz!!